Many of the social media and online media marketing options are important as is a great website and a visible listing on Amazon and yet from time to time it takes tried and tested traditional marketing techniques to get the job completed.
That said though, dealing with old-school media outlets means you need to know how to talk the talk and walk the walk of traditional publishing to even get a second look. Sometimes even just a professionally drafted media kit to distribute to your network and your own media outlets coupled with our publicist (and additional contacts) to reach out to the media for you.
The basic traditional media service will give you the tools to pitch your network. However, if you do not have the time to pitch your book to members of the media yourself? At the intermediate level, our Traditional Media Outreach Program includes all the press kit materials from the basic level, a list of 25 media outlets, plus one of our publicists sending a personalized email pitch to each one of the contacts on your media list. We’ll follow up with interested parties and coordinate author interviews, book reviews, or any other applicable coverage that comes in.
Interested in targeting more media outlets? At the most comprehensive level, the Traditional Media Outreach Program includes the press kit materials from the basic level, a media list of 50 outlets, and one of our publicists sending personalized email pitches to the appropriate contacts at each of these outlets. Your publicist will then follow up and coordinate author coverage with any interested outlets. With the comprehensive level you will also receive press release distribution, which will get your press release in front of thousands of media professionals.
Please view table below: