Professional Author Services

You See a Writer - We See an AUTHOR

Pickawoowoo provides individual OR end-to-end book design, production and publishing services for independent authors. We work to trade publishing standards whilst ensuring authors retain ALL rights, royalties and control.

Did you know that book publishing is undergoing its most profound changes since Gutenberg’s invention of the printing press over 500 years ago? Technological advances, plus cultural shifts in attitudes, have ushered in a new era for authors. No longer do you need a publisher - all indie authors can access the same platforms as traditional  or vanity publishers and you now have the capacity to reach a worldwide audience at a fraction of the cost. At the heart of the revolution is print on-demand publishing. 


Our Services

Do you want to self-publish but don’t have time to learn all the processes? We can help! You do as much or as little as your time and skills dictate.

The friendly expert publishing team at PickaWooWoo will support you throughout the publishing process, from editing, book cover design, interior and ebook layout through to setting up with your chosen print and distribution platforms .. similar to the experience with a mainstream publishing house. Our 'Author Support Business Model' educates you through the publishing process and ensures you have a professionally produced, retail-quality book you can confidently market to your target readership.

The most important fact that you should understand when working with Pickawoowoo is that we help you set up as the publisher. Book distribution accounts are set up in your name so every dollar of net revenue, after retailer discounts/printing costs are deducted, is deposited directly into your bank account, NOT ours. 100% of everything is yours. This is a transparent, ethical publishing model. Your investment, your reward.  It gives you a significant advantage for book success when your efforts end in your pocket for every book sold.


If this sounds like the smart choice for your publishing goals, please contact us today. We’ll reach out, listen and learn all about your book and answer all your question before we start. 




Even great writers need editors. Turn to us for  professional book editing services designed for independent authors.

Professional Cover Design

A book cover design should be completely original and customized.

Our creative team understand what it takes to make a book sell.

Interior Page Design

Custom designs for any format and trim size. Save money and hours with our author-friendly custom design processes.

Book  Illustrations

The key to a brilliant children’s book is not just an engaging story but stunning images with  our award winning artist.

Automated Book Design

For those on a tight budget we can provide interior and simple cover utilizing web based book building software.

Ebook Formatting

No simple automated file conversions here. Ebooks are hand-coded from scratch ensuring it displays correctly.

Book  Printing

Print-on-Demand, short print run or offset printing - we'll work with you on a platform that suit your specific needs.


& Coaching 

Need help on your book journey then work with our experienced and qualified book coach with 38+ years experience in the book trade.


Book marketing is all about communication in the most effective manner. Do you know who your target group (readers) are and how to to reach them? 

Book Legalities

Writing and publishing a book is a significant investment. But did you know you have legal responsibilities too. Let us assist you with the legalities.


Without effective book distribution, all the hard work you put into writing and designing your book equals a lot of work with no guarantee that anyone will ever read it.

File Support & Conversion

Need a PDF compliant file for your printing platform but don't have the expensive software needed to make the file? The conversion service helps you with the heavy lifting.


I loved the name Pickawoowoo, as a life long experiencer of the non-ordinary it seemed a no brainer to choose a company with this name. What really decided my choice was that I wanted to use Ingram Spark and Pickawoowoo was linked there. With services that assisted me to establish my own publishing company, have a truly appropriate approach to my cover art and someone I could call or email and always, without fail, get prompt responses I won't hesitate to use Pickawoowoo again. I also want to say that I am a total convert to having an editor look over my work, very tactfully done and I didn't realise how many things needed correcting.

Having used Pickawoowoo for the first book in a trilogy what I deeply valued was the trust I developed rapidly, not only of their business expertise and advice but of their ethical approach to business generally. Great people, great company. 4 1/2 star rating. 5 really but I guess I had best leave room for creative expansion.

Kim Parker
Author - What the Cat Saw, AUS


38+ years of

Publishing Experience

The next step for you is a

big leap of faith. 

We've got you!

Ready to find out more?

The publishing industry is notorious for unscrupulous activities towards authors. So much so that it has earned the title PREDATORY PUBLISHING. There are scams and scoundrels and wolves in sheep's clothing ... we are none of those. We've been operating since 2005 and helped thousands of authors to independently publish (self-publish). We can even get you in touch with Authors who have gone before you to put your mind at ease. IMPORTANT - We don't hide our suppliers we introduce you to them. There is no need for a middle person and we set you up as the publisher directly with the print and distribution platforms - don't pay inflated prices. Have TOTAL control. Receive 100% of money earned, distribute books globally to up to 39000 online outlets (with just one click) and print your books at printers cost.

Phyllis Clifford

How do I start, what do you need, what is the process?

We make your self-publishing journey simpler because we only provide you with what you need after we assess your manuscript - you do not have to purchase a package. Remember, we are here to be of service and will be with you every step of the way, helping you become an Author/Publisher. Certain aspects of the publishing process can be done by yourself and we are happy to give you that choice. So here is the process:

1. You provide us with your files and explain simply what you want from the project. We are more than happy to sign a Non-Disclosure Agreement, if you wish us to do so.

​2. We give you a quote on the development, based solely on your needs. We will also provide you with other recommendations we have to ensure your Book / Ebook can be the best it can be and any tips on minimising your costs (i.e. file generation tips).

​3. If need be, we will contact you to have a more in-depth discussion at this point to ensure your project meets your expectations and how it should be handled.

​4. You approve the final quote and pay the deposit. We operate on a system whereby you pay 50% upfront and pay the balance when you have signed off on final digital print ready files.

​5. We develop the Book / Ebook files and send them to you for review. We have a checklist which will help you to assess the preview files too.

​6. You review the files and either submit design revisions or approve them.

​7. We can even help you upload them to your printer, e-aggregators etc.

​That's it! Publishing is meant to be an enjoyable process so our development process is designed to be very client-friendly and we will communicate with you at every step of the process. We are only a phone call or email away.

Can you undertake my legal requirements for me?

Yes we are more than happy to do this for you and we charge you an service /admin fee to undertake the tasks. You will pay for the actual costs through the relevant organisations (barcodes and isbns).

What is a legal deposit?

Legal Deposit is a requirement under the Copyright Act 1968 for publishers and self publishing authors to deposit a copy of any work published in Australia with the National Library (or library of Congress in US) and when applicable, the deposit libraries in your home state. Legal Deposit ensures that Australian publications are preserved for use now and in the future. We are happy to undertake this task for you and a service fee applies.